HyperJar approached us with the objective of creating a visually engaging animation to succinctly introduce their multi-award-winning money management app to potential partner brands. Our task was to showcase the app's merchant-facing features and emphasize the opportunities for promoting brands within the HyperJar customer base of over 450,000 users.

We designed the animation to cover various aspects of HyperJar's app, including the creation of Jars, HyperVouchers, and Rewards, demonstrating how they work and why they are beneficial for both customers and partner brands. We effectively illustrated the differences between traditional banks and HyperJar, highlighting that HyperJar is not a bank and focuses on empowering customers to better manage their money while fostering relationships with retailers and services.

Throughout the animation, we incorporated examples of customer journeys and rewards to demonstrate the app's flexibility, personalization, and convenience. Additionally, we showcased the in-app marketing and detailed data insights available to brand partners, allowing them to target specific customer cohorts and better understand market trends.

Our animation serves as a compelling pre-meeting teaser for prospective partners and an internal engagement tool for their teams. By visually presenting HyperJar's unique features and benefits, we have helped to convey the app's strategic positioning and the value it offers to both customers and partner brands.